President Obama sets $60 million fundraising goal

June 27, 2011

By Fredreka Schouten, USA TODAY

President Obama has set a goal of collecting $60 million for his campaign and the Democratic National Committee for the fundraising quarter that ends in six days, a campaign source said today.

The fundraising target comes as Obama’s campaign sends out a slew of fundraising pitches to supporters, offering everything from a private dinner with the president to campaign merchandise. Obama has appeared at more than two dozen fundraisers in the past three months, including three Thursday night in New York City to collect money for his re-election and the national party.

The president’s campaign aides have consistently sought to lower fundraising expectations, saying he is balancing governing with his re-election efforts. Even so, a goal of $60 million shared with the party appears modest for the president, who raised a whopping $58.6 million during the first six months of his campaign in 2007 and went on to shatter fundraising records.

The president and his Republican rivals have gotten off to a slower start this time around. This year, Obama kicked off his campaign April 4, compared with Feb. 10, 2007, in the last election.

Among Republicans, Mitt Romney is likely to be the fundraising leader when the second quarter ends next week. He raised $10.25 million in a single day during a recent “call-a-thon.”

A Romney campaign source tells USA TODAY that the former Massachusetts governor will raise $15 million to $20 million during the second quarter.

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