Gun sales in post-election lull, but ‘not all gloom and doom’: Ruger

by Matthew Rocco
August 5, 2017

Sturm Ruger (RGR) recorded a decline in gun sales during the second quarter, saying demand has cooled off after an election-year surge.

In a conference call with analysts on Thursday, Ruger CEO Christopher Killoy said demand slowed “considerably” compared to the same period in 2016, when gun sales got a boost from the presidential election. Last year, background checks conducted by the FBI, including purchases and permit applications, hit a record 27.5 million. The pace of background checks has slowed this year, indicating weaker consumer demand. The sales boom preceding the election likely pulled some potential 2017 sales into 2016, Killoy noted.

“I think there was a big hangover coming off the election cycle, for sure, that had to be worked off,” he said.

Ruger reported second-quarter net sales that fell 22% to $131.9 million. Earnings slipped to 57 cents per share, missing Wall Street’s estimates.

3 Comments - what are your thoughts?

  • I Seigel says:

    Obama was the best thing that happened to the gun industry. Oh how they miss him now. Nothing better to gin up sales than scaring people by saying the big black president is coming for your guns.

  • Smitch says:

    I did my part to keep the record up! Nice to see prices go down! Have not stopped buying ammo, magazines reloading componates! Thank you President Trump!

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